Managing Constituent Relationships: Four Case Studies
A review of how four organizations have implemented CRM and what their experiences can mean for your organization.
Full-text article by Anthony Pisapia and Brett Bonfield is available via TechSoup, 7.14.08.
Labels: constituent data, CRM systems
posted by Courtney Lavery @ 1:33 PM
1 Comments:
This article highlights practical CRM implementations, offering valuable lessons on how different organizations adapt technology to strengthen constituent relationships and improve engagement.
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