Interest Blossoms in Point-Click Philanthropy
Several times a year, Heidi Hess and James Rucker of San Francisco go online, PayPal style, and redirect their wealth to their favorite charities.
They are tactical philanthropists - part of a growing group of socially conscious givers in the Bay Area whose generosity accounts for more than half the $1 billion in assets at the San Francisco Foundation.
Full-text article by Meredith May is available via the San Francisco Chronicle, 10.12.08.
Labels: charitable giving, online giving