Colleges Using Technology to Recruit Students Try to Hang On to the Conversation
Higher education traffics in reputations. To thrive as an institution means keeping up with competitors while setting yourself apart. But as good as colleges have become at building brands, the game is shifting to social media, where there is perpetual motion and little control.
Full-text article by Sara Lipka is available via The Chronicle of Higher Education, 5.1.09.
Labels: brands, higher education, social marketing
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Tech-savvy colleges understand the value of engaging prospective students. Keeping the conversation alive through innovative technology is key to attracting the best talents. #RecruitmentEvolved #EdTech
In conclusion, as colleges continue to adapt to changing student preferences and advancements in technology, it is crucial for them to leverage these tools effectively in order to recruit and retain students. By utilizing technology-driven approaches like "take my online class" services and personalized communication strategies, institutions can ensure that they remain at the forefront of conversations surrounding higher education opportunities.
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Adapting to the ever-evolving landscape of social media is crucial for colleges aiming to stand out in the digital age. An insightful exploration of the challenges in student recruitment
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