American charities will soon be competing with a world of
nonprofit organizations for online donations, an international
fund-raising expert told participants at a conference in
Washington last week, according to Prospecting, The Chronicle of Philanthropy's
fund-raising column.
This suggests a shift from a primarily domestic fundraising landscape to a more international and competitive one, driven by the increasing accessibility of online giving. This competition will likely push American nonprofits to innovate their fundraising strategies to stand out.
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