Friday, July 18, 2008

Managing Constituent Relationships: Four Case Studies

A review of how four organizations have implemented CRM and what their experiences can mean for your organization.

Full-text article by Anthony Pisapia and Brett Bonfield is available via TechSoup, 7.14.08.

1 comment:

  1. This article highlights practical CRM implementations, offering valuable lessons on how different organizations adapt technology to strengthen constituent relationships and improve engagement.

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